Looker Studio templates

TikTok Ads report template for Looker Studio

Maximize the impact of your TikTok Ads with this Looker Studio template. Track impressions, clicks, CTR, conversions, CPA, and ROAS in a centralized dashboard. Analyze ad performance, optimize budget allocation, and refine targeting across campaigns, devices, and locations. Use data-driven insights to improve engagement, increase conversions, and drive better advertising results on TikTok.

View template

Connectors used in this template:

TikTok Ads

No items found.

How the template can help

Questions you can answer with this template

Campaign performance

How many impressions, clicks, and conversions have my TikTok Ads generated?
What is the CTR (click-through rate) across my campaigns?
How much have I spent on TikTok Ads over the selected period?
What is my total CPA (cost per acquisition), and how has it changed over time?

Conversion and ROI

How many conversions have been recorded from my campaigns?
What is the total return on ad spend (ROAS) for my ads?
What is the cost per conversion, and how does it compare across campaigns?
How does my total ad spend relate to my total revenue?

Ad group and ad insights

Which ad groups are driving the highest engagement and conversions?
How do different ad formats (single video, carousel, catalog) perform?
What is the CPC (cost per click) and CPM (cost per thousand impressions) for my ads?
Which ads have the best performance in terms of CTR and conversions?

Audience and demographics

What is the age distribution of users engaging with my ads?
How does ad performance vary between male and female audiences?
Which audience segments generate the highest number of conversions?
How do different demographic groups respond to my campaigns?

Location and device performance

Which countries generate the most impressions, clicks, and conversions?
How does ad performance vary between iPhone, Android, and other devices?
Which device type has the highest CTR and conversion rate?
How does cost per conversion differ across locations and devices?

Cost efficiency and spend analysis

What is the average CPC and CPM for each campaign?
Which campaigns provide the best cost-efficiency in terms of conversions?
How can I optimize my budget allocation for better performance?
How does my ad spend fluctuate over different time periods?

Done in a snap

How to use the template

Connect your TikTok Ads user in your Reporting Ninja account.
Start creating a Looker Studio data source by clicking on the button ‘Get the template’ below.
Authenticate your account by clicking on ‘Authorize’.
Enter the token your can find the Looker Studio area in your Reporting Ninja account.
Choose an account. The account and the blue check mark next to ‘Use report template for new reports’ must be selected. Other parameters are optional.
Once you’re happy, click on ‘Connect’ in the top-right.
The next page will display all available dimensions and metrics.
Click 'Create report'. After this, the template will fetch all your data in the report, ready for you to derive insights!

Get the template

Related templates

Browse all templates

Snapchat Ads report template for Looker Studio

Optimize your Snapchat Ads strategy with this Looker Studio template. Track impressions, clicks, CTR, conversions, CPA, ROAS, and ad spend in an interactive dashboard. Analyze campaign performance, measure cost efficiency, and refine ad placements to improve engagement. Gain valuable insights into audience behavior, optimize budget allocation, and maximize your return on investment across your Snapchat advertising efforts.

Pinterest Ads report template for Looker Studio

Analyze and optimize your Pinterest Ads performance with this Looker Studio template. Measure impressions, pin clicks, CTR, conversions, ROAS, and ad spend across campaigns, ad groups, and creatives. Identify top-performing ads, track cost efficiency, and refine targeting to maximize engagement and drive higher conversions on Pinterest.

LinkedIn Ads report template for Looker Studio

Gain a comprehensive view of your LinkedIn Ads performance with this Looker Studio template. Track impressions, clicks, CTR, conversions, cost, and ROAS across campaigns, demographics, and placements. Identify high-performing ads, optimize audience targeting, and refine budget allocation to drive better engagement and maximize ROI.