Looker Studio templates

Pinterest Ads report template for Looker Studio

Analyze and optimize your Pinterest Ads performance with this Looker Studio template. Measure impressions, pin clicks, CTR, conversions, ROAS, and ad spend across campaigns, ad groups, and creatives. Identify top-performing ads, track cost efficiency, and refine targeting to maximize engagement and drive higher conversions on Pinterest.

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Connectors used in this template:

Pinterest Ads

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How the template can help

Questions you can answer with this template

Campaign performance

How many impressions, pin clicks, and engagements have my ads generated?
What is the CTR (click-through rate) for my campaigns?
How much have I spent on Pinterest Ads over the selected period?
What is the engagement rate across my campaigns?

Conversion and ROI

How many conversions have my ads generated?
What is the total return on ad spend (ROAS)?
What is the cost per acquisition (CPA), and how has it changed over time?
How does my total order value compare to my ad spend?

Ad group and ad insights

Which ad groups drive the highest engagement and conversions?
How do different ad formats (video, carousel, standard) perform?
Which ads have the highest CTR and engagement rate?
What is the average CPC (cost per click) and CPM (cost per thousand impressions) for my ads?

Cost efficiency and spend analysis

What is the average CPC and CPM for each campaign?
How does my cost per conversion compare across campaigns?
Which ad groups and campaigns provide the best cost efficiency?
How can I optimize my budget allocation for better performance?

Done in a snap

How to use the template

Connect your Pinterest Ads user in your Reporting Ninja account.
Start creating a Looker Studio data source by clicking on the button ‘Get the template’ below.
Authenticate your account by clicking on ‘Authorize’.
Enter the token your can find the Looker Studio area in your Reporting Ninja account.
Choose an account. The account and the blue check mark next to ‘Use report template for new reports’ must be selected. Other parameters are optional.
Once you’re happy, click on ‘Connect’ in the top-right.
The next page will display all available dimensions and metrics.
Click 'Create report'. After this, the template will fetch all your data in the report, ready for you to derive insights!

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