Looker Studio templates

Pinterest Organic report template for Looker Studio

Understand how your Pinterest content resonates with your audience using this Looker Studio template. Measure impressions, engagements, saves, pin clicks, and outbound clicks in an interactive dashboard. Identify top-performing pins, analyze trends over time, and refine your content strategy to maximize visibility, increase engagement, and drive more traffic to your website.

Connectors used in this template:
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How the template can help

Questions you can answer with this template

Profile performance

  • How many impressions has my Pinterest profile received?
  • What is the total number of engagements on my pins?
  • How many followers do I have, and how has this changed over time?
  • How many boards and pins are currently active on my profile?

Pin engagement

  • How many pin clicks and outbound clicks have my posts generated?
  • What is the total number of saves for my pins?
  • Which pin formats (standard, product, video, or story) receive the most impressions?
  • How does engagement differ between my pins and other pins?

Video performance

  • How many views have my video pins received?
  • What is the average video play duration?
  • How many viewers watched my videos until 95% completion?
  • How many video starts have been recorded over time?

Traffic sources

  • What percentage of impressions come from mobile, web, and tablet users?
  • How do impressions compare between my original pins and shared pins from other users?
  • Which external sources drive the most outbound clicks from Pinterest?
  • How does engagement differ across different platforms and devices?

Top-performing pins

  • Which pins have the highest impressions and engagements?
  • How many clicks and saves do my top pins receive?
  • What is the engagement rate for my best-performing content?
  • How do outbound click rates vary across my most successful pins?
Done in a snap

How to use the template

  1. Connect your Pinterest Organic user in your Reporting Ninja account.
  2. Start creating a Looker Studio data source by clicking on the button ‘Get the template’ below.
  3. Authenticate your account by clicking on ‘Authorize’.
  4. Enter the token your can find the Looker Studio area in your Reporting Ninja account.
  5. Choose an account. The account and the blue check mark next to ‘Use report template for new reports’ must be selected. Other parameters are optional.
  6. Once you’re happy, click on ‘Connect’ in the top-right.
  7. The next page will display all available dimensions and metrics.
  8. Click 'Create report'. After this, the template will fetch all your data in the report, ready for you to derive insights!