Amazon Ads reporting tool

Amazon Ads reporting tool | Free Trial | Reporting Ninja
Client-ready Amazon Ads reports in minutes

Start from our maintained Amazon Ads report or describe your own to AI Builder. Figures straight from the Amazon Ads API, next to your other channels, sent in your brand by email, share link or client portal.

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80+ countries
AI reporting

Describe the Amazon Ads report and let the AI build it

Sections, widgets and the written analysis, proposed from the data you already have connected and created only when you approve them. Included in every plan.

Start from the Amazon Ads report in the catalog

It opens with the four figures an Amazon account is run by (spend, sales, ACOS and ROAS), follows the budget and keeps Sponsored Products, Sponsored Brands and Sponsored Display apart. Maintained by our team.

Every data point, for reference

The Amazon Ads overview lays out everything we measure, to pick what goes in your report.

Your own template

Save your version as a template. Change it once and every client report built on it follows.

Report creation from a template in Reporting Ninja
Types of Amazon Ads campaigns in Reporting Ninja

Types of Amazon Ads campaigns

Our Amazon Ads reporting tool integrates with all the Amazon campaign types:

  • Sponsored products
  • Sponsored brands (non-video and video)
  • Sponsored display

For each of these ad / campaign types our product offers the entire list of dimensions and metrics made available by Amazon Ads.

Sponsored products

For sponsored products ads, the following levels of the Amazon Ads hierarchy can be used:

  • Campaign: can be broken down by placement
  • Ad group
  • Product ad
  • Target: can be broken down by search term
  • Keyword: can be broken down by search term
  • ASIN
Amazon Ads custom report
Amazon Ads custom report
Amazon Ads custom report
Amazon Ads custom report
Amazon Ads custom report

Sponsored brands

For sponsored brands ads, the following levels of the Amazon Ads hierarchy can be used:

  • Campaign: can be broken down by placement
  • Ad group
  • Target
  • Keyword: can be broken down by search term
  • ASIN
  • Ad

When working with sponsored brands ads in Reporting Ninja's Amazon ads reporting software, you can specify the creativity type in your queries to: All, Video and Non-video.

Sponsored display

For sponsored display ads, the following levels of the Amazon Ads hierarchy can be used:

  • Campaign: can be broken down by matched target
  • Ad group: can be broken down by matched target
  • Product ad
  • Target: can be broken down by matched target
  • ASIN

When working with sponsored display ads in Reporting Ninja, you can specify the tactic used by your campaigns: product targeting and audience targeting.

Amazon Ads custom report
Amazon Ads custom report
Amazon Ads custom report
Works everywhere

Your Amazon Ads data, in your reports and your portal

Connect Amazon Ads once. Every report and client portal reuses the same connection.

Included on every plan.

How Reporting Ninja can help

Why use Reporting Ninja for your Amazon Ads reports

Start your report automation journey with Reporting Ninja.

Really easy to use

Drag and drop the blocks of content you need. The editor shows the report exactly as your client will see it while you work.

Fully customizable

Beyond the widget library, build the exact widget you need: dimensions, metrics, chart type and filters, with a wizard to guide you.

Scheduled reports

Set the schedule once and Reporting Ninja emails each client their report every week or month.

Custom branding

Your logo or your client's, brand colors, fonts and chart styles, with a cover page and a table of contents.

Client portal access

Send a PDF or a share link, or open a branded portal on your own domain where clients log in to their reports.

Multi-language reports

Send each client their report in their own language, with our ready-made language files or one you create.